Macy's - Santaland At Home

For the third year in a row, we've helped create a virtual visit with Santa by bringing Macy's Santaland At Home to life.

This year's experience included an elaborate 360-degree virtual environment with interactive animations, a decorate-your-own AR Christmas tree Instagram filter, minigames, and, of course, a photo with the big man himself.

The 38-day campaign ran from Black Friday through New Year, with over 178,870 users racking up 437,582 sessions and an average session time of 2:09 minutes.